||0 of 0 people found the following review helpful.| CSR Belongs in Your Marketing|By Shel Horowitz|Almost at the very end of this book is a statement that I feel sums up much of the value in running a values-based business:
"Operating a business in a socially responsible manner can lead to increased sales, strong and effective alliances, and even lucrative company buyouts. And no one is espousing doing poorly financi
Sales and distribution are the lifeblood of any business. But how can a values-driven, socially responsible business compete with those for whom the bottom line is the only measure of success? The answer: get creative! In this practical and inspiring guide, Nadine Thompson and Angela Soper draw on real-world examples--from Tom's of Maine, Seventh Generation, Honest Tea, and many other innovative companies--to detail concrete steps for designing sales and distributi...
[PDF.ny31] Values Sell: Transforming Purpose Into Profit Through Creative Sales and Distribution Strategies (Social Venture Network Series) Rating: 4.87 (468 Votes)
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You easily download any file type for your gadget.Values Sell: Transforming Purpose Into Profit Through Creative Sales and Distribution Strategies (Social Venture Network Series) | Nadine A. Thompson, Angela E. Soper. I really enjoyed this book and have already told so many people about it!