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 | #1957309 in eBooks |  2012-08-08 |  2012-08-08 | File Name: B00A9YGXFS


||About the Author|Laura Michelini is Assistant Professor in Business Organization at the LUMSA University of Rome. She is also Visiting Professor and teaches the course “Corporate Social Responsibility” at ISCEM University of Lisbon. She has worked f

Extreme poverty continues to afflict the world, and it requires urgent action. Social innovation can be the driving force to spark change and to find common ground for shared value creation, particularly when it is directed at low-income markets. Leading companies have recently developed innovative forms of social innovation by combining three elements - the concept of shared value creation, the theory of the fortune at the bottom of the pyramid, and a corporate so...


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