||From the Inside Flap||When we think of innovation, our minds go to great ideas taking off, buoyed by boom times and economic growth, to inventions such as the light bulb and the automobile. But true innovation isn't born solely in the best of times. How, then,
Learn the lessons of how great companies began in the worst economic times
Eli Lilly. IBM. Medtronic, Procter & Gamble. Hewlett-Packard and Marvel Entertainment. All great companies and all made their start during the worst economic times.
Innovate!: How Great Companies Get Started in Terrible Times is first and foremost a source of true inspiration based on history. But it goes much further than that. It captures the lessons of these great innov...
[PDF.sw78] Innovate!: How Great Companies Get Started in Terrible Times Rating: 3.66 (499 Votes)
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