(Read now) The Art of Product Design: Changing How Things Get Made






 | #1316112 in eBooks |  2014-02-05 |  2014-02-05 | File Name: B00IEBILLW


||9 of 9 people found the following review helpful.| The most important communications revolution in human history|By David Meerman Scott|The ramifications of real-time communications instantly connecting every human on earth with every other human on earth is even more important than the invention of moveable type and the printing press more than 500 years ago. Yet most executives think these changes only relate to their compan|From the Inside Flap||The Web has revolutionized so many things, but has only just begun to change what really matters—the physical world. The things you pick up, drive, sit on, and rely on to live your life haven't been affected by the digital revolution

Embrace Open Engineering and accelerate the design and manufacturing processes

Product development is a team sport, but most companies don't practice it that way. Organizations should be drawing on the creativity of engaged customers and outsiders, but instead they rely on the same small group of internal "experts" for new ideas. Designers and engineers should be connecting with marketing, sales, customer support, suppliers, and most importantly, customers.
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