||0 of 0 people found the following review helpful.| Strategic Entrepreneurship (4th Edition)|By John J. Keppeler|I had to purchase this textbook for a graduate level class on Entrepreneurship. The book is extremely dry and cumbersome, something I did not expect considering the subject. If you have to purchase it for a class, so be it...if not forget it!!!|0 of 0 people found the following review helpful.|From the Back Cover|| Strategic Entreprenuership | Fourth Edition | Philip A Wickham |'Wickham’s real strength is in offering balanced and clear introductions to a wide range of topics – the text covers more areas than I
The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The text integrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines.
The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation o...
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You easily download any file type for your gadget.Strategic Entrepreneurship | Philip A. Wickham. I was recommended this book by a dear friend of mine.
