||3 of 3 people found the following review helpful.| Full of of great tips. Must Read.|By jeff|Yes, Vic's book is the BIBLE for those seeking to turn an idea-to-reality. Reduce mistakes by learning vicariously through his own experiences. He (a former Red Bull brand manager)modestly explains, in detail, his thought processes and the mistakes he made in starting his starfruit juice company; he's certainly a doer. For most st
The definitive reference guide for developing, launching, and rolling out a new product
Each year, thousands of new products are introduced to market. Most fail. What's worse is it doesn't have to be this way. The fact is product failure is rarely the result of either a lack of need or desire for a product, but, rather, is due to an entrepreneur who lacks the know-how to successfully develop, launch and rollout his or her product. Inspired! Take Your Produc...
[PDF.fu86] Inspired!: Take Your Product Dream from Concept to Shelf Rating: 3.79 (540 Votes)
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You easily download any file type for your device.Inspired!: Take Your Product Dream from Concept to Shelf | Vik Venkatraman. I was recommended this book by a dear friend of mine.
