(Download) Business Modeling for Life Science and Biotech Companies: Creating Value and Competitive Advantage with the Milestone Bridge (Routledge Studies in Innovation, Organization and Technology)






 | #1982837 in eBooks |  2014-03-21 |  2014-03-21 | File Name: B00J5EKQ92


|| ||"Onetti and Zucchella provide a powerful framework for designing an effective business model. The focus on life science companies makes it a must-read for all bio-entrepreneurs." - Patricia P. McDougall, Indiana University, USA | |

Most books on the biotechnology industry focus on scientific and technological challenges, ignoring the entrepreneurial and managerial complexities faced bio-entrepreneurs. The Business Models for Life Science Firms aims to fill this gap by offering managers in this rapid growth industry the tools needed to design and implement an effective business model customized for the unique needs of research intensive organizations.



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