||0 of 0 people found the following review helpful.| The Weapon to Face Globalisation|By Harlizon|Competing is about "winning". In this book, Dr. Farid clearly rises an awareness flag on the important role of "culture" to win global competition. A "Cultural Intelligent." I attended his class once a few years a go in Indonesia. I was admired by his strategy to make poll during the class. This smart way guarantees a more and||"An excellent book that captures the relevant cultural differences and clearly spells out effective ways to handle them. Dr. Elashmawi is without peer at understanding and explaining these differences in practical terms." Mr. John East, President
Based on his firsthand experience, Farid Elashmawi has created a concise, valuable primer to 'going global'. 'Competing Globally' gives specific information about entering international markets, negotiating, conducting meetings and presentations, and working with international partners.
'Competing Globally' sheds light on varied business cultures, including those of North America, Europe, Japan, Korea, China, Indonesia, Thailand and the Middle ...
[PDF.uo17] Competing Globally (Managing Cultural Differences) Rating: 3.74 (747 Votes)
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