||About the Author|Carla Walter is an Associate Professor of marketing at California Lutheran University, USA.
Arts Management is designed as an upper division undergraduate and graduate level text that covers the principles of arts management. It is the most comprehensive, up to date, and technologically advanced textbook on arts management on the market. While the book does include the background necessary for understanding the global arts marketplace, it assumes that cultural fine arts come to fruition through entrepreneurial processes, and that cultural fine arts organizati...
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You easily download any file type for your device.Arts Management: An entrepreneurial approach | Carla Walter. I was recommended this book by a dear friend of mine.