Developing future strategies for a company is an important and complex task, and forms the core issue in this book. A company’s strategy defines its future direction, specifying its desired market position and key competitive advantages both at the level of market offers and of resources. This book provides clear, straightforward advice for professionals: after a brief introduction to strategic planning, a heuristic process for determining future strategies is pre...
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You can specify the type of files you want, for your device.The Strategy Planning Process: Analyses, Options, Projects | Rudolf Grünig, Richard Kühn. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
