||From the Back Cover||(Ronald L. Kerber and Timothy M. Laseter/Strategic Product Creation/0-07-148655-0/ |(Back Cover Copy) |Praise for Strategic Product Creation |“A practical guide for product creation . . . written by practitioners who h
Create and market the right product-fast
Strategic Product Creation is a true working guide to developing market-savvy, cost-effective products and services. Delivering expert guidance in the five key stages of product development, authors Ronald Kerber and Timothy Laseter present real-world examples of industry leaders who have produced innovative products-giving you a foolproof blueprint for delivering customer satisfaction without breaking the...
[PDF.in88] Strategic Product Creation: Deliver Customer Satisfaction from Every Level of Your Company Rating: 4.71 (450 Votes)
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