|||'With the rapid globalization of trade and business, managers are increasingly faced with the challenges to manage operations across national boundaries. Drawing on the rich experience and profound expertise of a group of talented scholars in the field, Inter
International Operations Management: Lessons in Global Business uses a fascinating selection of case studies researched during the 'International Operations Management Project', sponsored by the European Commission, to produce a valuable view of businesses in Western and Eastern traditions.
Ranging from China Post and Flextronics International (Singapore) to Electrolux, Ford, and GlaxoSmithKline, the studies link conceptual and practical approaches in five area...
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