||2 of 2 people found the following review helpful.| For present and future leaders|By seboair|Very easy to read. Encyclopedia of knowledge about change and helpful guide for leaders. All managers should read the book and apply its essence.|0 of 0 people found the following review helpful.| and is at best superficial. Surely there are more useful texts on ...|By Customer|I ass|About the Author|Stanley Deetz is Professor of Communication and a President's Teaching Scholar at the University of Colorado at Boulder. He is Director of both the Center for the Study of Conflict, Collaboration and Creative Governance and the Peace and Confli
This book addresses the role of communication in cultural change efforts within organizations, especially during periods of transition, mergers, technological innovations and globalization.
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