||6 of 7 people found the following review helpful.| The Art of Partnering Effectively and Profitably|By Serge J. Van Steenkiste|With Jeff Hook, Fred A. Kuglin makes a practical analysis about the conclusion and management of alliances during their lifecycle. Kuglin provides a framework to determine the need for an alliance that on its turn provides a roadmap to determine what type of alliances makes sense. Kuglin gives his read||"..readers will find a wealth of good advice and informative experience to learn from." -- Financial Executive
"Readers will find a wealth of good advice and informative experience to learn from". -- Financial Executive August 2002
"Changes in the world economic climate have fundamentally altered not only the way products are created, but also the way businesses form and thrive. Large organizations once grew by swallowing whole the smaller companies with which they worked. Now, growth for both large and small companies is fostered and nurtured by strategic alliances.
This timely book illustrates five types of strategic alliances and how to structure them to achieve the goals of the com... [PDF.fc71] Building, Leading, and Managing Strategic Alliances: How to Work Effectively and Profitably with Partner Companies Rating: 4.56 (428 Votes)
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You easily download any file type for your device.Building, Leading, and Managing Strategic Alliances: How to Work Effectively and Profitably with Partner Companies | Jeff Hook, Fred A. Kuglin. I really enjoyed this book and have already told so many people about it!
