[Download ebook] Grounded Theory: A Practical Guide for Management, Business and Market Researchers






 | #3075719 in eBooks |  2002-05-17 |  2002-07-24 | File Name: B0029F21HY | PDF # 1


||About the Author|Research Interests:                                     &nb

Written with a clarity of style and a practical slant throughout, this book represents a primer for organizational, business and marketing students studying for research degrees who would like to adopt the grounded theory methodology approach for their dissertation or thesis. In a similar vein, it also should be a hugely important resource for researchers. It aims to both properly contextualise grounded theory by looking at its background, characteristics and the differ...


[PDF.bp78]  Grounded Theory: A Practical Guide for Management, Business and Market Researchers
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